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Frieda Schaltin, co-director of Zuidnederlandse Uitgeverij (ZNU), is the discreet architect of a flourishing publishing empire. Based in Aartselaar, this family business has established itself as a major player in Flemish publishing. Initially specializing in children's literature, ZNU has diversified into non-fiction for adults, covering tourism, hobbies and cooking. The strategic acquisition of Standaard Boekhandel in 1995 propelled ZNU to the forefront, with a network of 80 bookstores in Flanders and Brussels. Despite her legendary discretion, Frieda Schaltin, who owns 33% of the company, has extended ZNU's influence internationally with subsidiaries in France and Spain, while adapting to the digital age via the Azur platform.

Yvonne Schaltin, co-director of Zuidnederlandse Uitgeverij (ZNU), heads a discreet publishing empire valued at 83 million euros. This family business, based in Aartselaar, has established itself as a major player in Flemish publishing. Initially specializing in children's books, ZNU has diversified into non-fiction for adults. The acquisition of Standaard Boekhandel in 1995 marked a turning point, extending its influence to 80 stores in Flanders and Brussels. Despite their legendary discretion, the Schaltin family developed ZNU internationally, with subsidiaries in France and Spain, while adapting to the digital age with the Azur platform.