Richest YouTubers in France
Amounts mentioned are estimates based on public sources and can vary depending on methodology (income, assets, debt) and update date.
Think YouTubers just film cute cats in their bedrooms? Think again! In 2025, some French creators have turned their videos into genuine gold mines. Who are these web prodigies with colossal fortunes? Get ready to be amazed by this ranking of the 10 richest French YouTubers. Spoiler: behind the pranks and tutorials lie some very healthy bank accounts. Let’s dive in, with some juicy anecdotes and jaw-dropping figures!
Top 10 Richest French YouTubers in 2025
10. EnjoyPhoenix – €6 Million
Marie Lopez, known as EnjoyPhoenix, started as a teenager in her bedroom in Lyon giving beauty tips. A few years later, she commands a tidy fortune of around €6 million. Her success on YouTube (over 3.7 million subscribers) opened the doors of beauty houses and TV studios. Between her partnerships with cosmetics brands, her appearance on Dancing with the Stars and the launch of her own online lifestyle store, EnjoyPhoenix has diversified her income remarkably.
EnjoyPhoenix
She proves that a make-up hobby can pay big – enough to buy every eyeshadow palette in the world without checking the price tag! Informative and bright in tone, Marie continues to grow her brand with a smile.
9. Mister V – €7 Million
Comedian, rapper and entrepreneur, Mister V (Yvick Letexier) is a true jack-of-all-trades on the web. Revealed through his hilarious videos within the Le Woop collective, he has since conquered the charts with two gold and platinum-certified rap albums. The result: an estimated fortune of around €7 million. Mister V earns by making people laugh on YouTube and by making them dance on Spotify.
Mister V
He has also lent his image to advertising campaigns and made cinema appearances – you may have spotted him in the film Taxi 5. This blend of humour and business makes him one of the most bankable creators. He can boast of having turned his jokes into gold bars… and no doubt drives a beautiful car while listening to his own hits to celebrate!
8. Inoxtag – €8 Million
At just 22 years old, Inoxtag (Inès Benazzouz) sees his fortune reach new heights, literally. This young YouTuber, a companion of Michou, has accumulated around €8 million in assets. Propelled by his wild Minecraft and Fortnite videos, Inoxtag stepped things up with insane challenges, like climbing Everest in 2023!
Inoxtag
Between his YouTube revenue, his sponsored streams and even a few music tracks, he monetises every view and every click. His recent Everest expedition, followed by millions of fans, earned him a shower of sponsors. Safe to say he knows a thing or two about mountains: he climbs them and earns banknotes from them! Joking aside, Inoxtag proves that the new generation can very quickly catch up with the veterans in terms of YouTube wealth.
7. Norman Thavaud – €9 Million
Known for his famous catchphrase “Norman fait des vidéos” (Norman makes videos), Norman Thavaud has also made… a tidy pile. His fortune is estimated at around €9 million. A pioneer of YouTube comedy in France with cult sketches about everyday life, he built an enormous audience (over 12 million subscribers at his peak). Thanks to ad revenue from his viral videos, TV and film appearances, and advertising contracts, Norman has raked in millions.
Norman Thavaud
He also lent his voice and face to productions, adding lucrative strings to his bow. Despite a few recent setbacks off the web, his wallet remains well-stocked. The “godfather of French YouTube” proved you can become a millionaire by chronicling your life… at least when you have Norman’s talent and self-deprecating humour!
6. Amixem – €10 Million
Travelling to the four corners of the world, XL challenges and gadgets of all kinds: Amixem (Maxime Chabroud) never shies away from an idea… nor from the euros that come with it. His fortune is estimated at around €10 million. A regular creator of big-budget videos – you may have followed him to Mongolia or Lapland – Amixem has won over 8.8 million subscribers and astronomical view counts. His income comes from YouTube of course, but not only: this Nantes-born creator has launched his own clothing brand and features plenty of high-tech product placements in his videos.
Amixem
His production company also allows him to work with other talents and increase his earnings. In short, every Amixem vlog is a profitable investment. With his good-natured humour and sense of spectacle, he has turned his geeky passions into a very prosperous business… and can travel in first class without batting an eyelid.
5. Michou – €11 Million
At just 23 years old, Michou (Miguel Mattioli) already has around €11 million to his name. Propelled by Fortnite and wild vlogs, the youngest in this top 10 has monetised his hype like a pro. YouTube (8 million subscribers) brings him substantial ad revenue, but Michou quickly realised he could go further. He has released music tracks that are hits with his community, created his own clothing brand Team Crouton, and even appeared on Dancing with the Stars on TF1, which brought him fame beyond the internet (and a few lucrative contracts along the way).
Michou
This young man from Amiens now runs a little “Michou enterprise” between sponsored content and personal projects. The result: a bank account that would make many a veteran YouTuber green with envy. The next generation is here – and extremely wealthy!
4. GMK – €16 Million
Passionate about luxury cars and high-powered engines, GMK (Georges Maroun Kikano) isn’t just a king of cars: he’s also an ace with euros, with an estimated fortune of €16 million. His speciality? Showcasing priceless supercars on his YouTube and Instagram channels. Contrary to what you might think, GMK wasn’t born with a silver spoon in his mouth: he built his empire all by himself.
GMK
Between his income as an automotive content creator, his car customisation garage in Monaco and his investments, he has well and truly shifted up a gear financially. In a candid video in early 2025, he even let slip that his assets were in the 8-figure range. Today, GMK can afford all the supercars of his dreams. You could say his roaring passion has given him a well-oiled bank account… and that he now rides on (almost literal) gold!
3. Cyprien – €19 Million
It’s impossible to talk about web fortunes without mentioning Cyprien Iov, one of the very first French YouTubers to achieve fame. A geeky comedian with a shy smile, Cyprien has accumulated an estimated fortune of around €19 million, making him one of the richest YouTubers in France. With his parody videos and crowd-pleasing sketches, he has gathered over 14 million subscribers over the years. His earnings come from YouTube (ads and partnerships), but also from multiple side projects: co-creating the Cyprien Gaming channel back in the day, making short films, launching a clothing brand called Narmol, and even writing comics.
Cyprien
Cyprien has proved you can last on YouTube while continuing to evolve. Fun fact: he was one of the first to make a living from his web passion, cashing his first big cheques as early as 2010 thanks to Dailymotion and then YouTube. Years later, he continues to reap the rewards of his hard work. His well-stocked portfolio is testament to the fact that seriousness (and a good sense of humour) pays!
2. Tibo InShape – €25 Million
Muscles and millions! Tibo InShape (Thibaud Delapart) takes second place with an estimated fortune of close to €25 million. The subscriber champion (he was long the most-followed French-speaking YouTuber), Tibo has lifted far more than weights: he has built a true empire. His fitness and motivation channel brings him substantial advertising revenue, all the more so as he has accumulated over 5 billion views. But Mr InShape didn’t stop there. Like a bodybuilt businessman, he launched his brand “TeamShape”, selling sportswear and fitness accessories to his community of fans.
Tibo InShape
He also opened a gym in Albi, his hometown, and multiplies paid collaborations with supplement and lifestyle brands. The result: every set of push-ups earns him a few more notes in his pocket. With his infectious enthusiasm and entrepreneurial spirit, Tibo has turned his passion for bodybuilding into a jackpot. You could say he has grown his bank account just as fast as his biceps!
1. Squeezie – €36 Million
In first place, Squeezie reigns as the undisputed master of the French YouTube scene with an estimated fortune of around €36 million. His real name is Lucas Hauchard, he’s only 27, and he’s already a multi-millionaire! His secret? Never put all your eggs in one basket. Squeezie has diversified his income streams masterfully. Of course, there’s his monster YouTube channel (over 18 million subscribers) which earns through ads and sponsored videos.
But that’s just the beginning: he’s also a hit on Twitch with streams watched by tens of thousands of fans every evening, he has released music tracks that climb the charts, launched his own clothing brand (YOLO, his streetwear collection that sells like hotcakes), not to mention his shrewd investments in tech startups. Squeezie has even become an event organiser (the GP Explorer, a motor racing event between influencers – that was his idea!).
Squeezie
In short, everything Squeezie touches turns to digital gold. Charismatic and visionary, he has captured the zeitgeist to build a modern empire. With €36 million to his name, he is the richest French YouTuber of 2026 – by a wide margin. Hats off to the artist!
Summary
French YouTubers are no longer content with just entertaining – they’re building true financial empires! In 2025, some of them have accumulated impressive fortunes through advertising, partnerships and various businesses. This ranking reveals the 10 richest YouTubers in France, from EnjoyPhoenix to Squeezie, via Michou and Mister V. Between comedy, gaming, lifestyle and fitness, these creators have turned their passion into millions of euros. Discover who dominates the French YouTube scene and how they reached such sums. Spoiler: the top-ranked player boasts a fortune exceeding €30 million!
FAQ: The Wealth of YouTubers
Q: Who is the richest French YouTuber in 2025?
A: That would be Squeezie. In 2025, his fortune is estimated at around €36 million, placing him comfortably at the top of the ranking of the richest French YouTubers. His phenomenal success and various projects (music, streaming, business…) have allowed him to reach this level of wealth.
Q: How do YouTubers make money from their videos?
A: YouTubers draw income from several sources. First, advertising: YouTube pays them for ads shown before or during their videos (the more views, the more it pays). Then there are sponsored partnerships: a brand pays the creator to talk about a product or feature it in a video. Many also have merchandise sales (clothing, accessories branded to their channel) or launch their own brand. Finally, the best-known diversify through Twitch streams, book or music sales, paid media appearances, and even investments in businesses. It’s truly a blend of multiple income streams that builds a YouTuber’s fortune.
Q: Does having lots of subscribers mean being rich for a YouTuber?
A: Not necessarily. Subscriber count matters, but it’s not the only factor in wealth. For example, a YouTuber can have millions of subscribers but earn little if they don’t monetise their videos well (low ad rates, few sponsors, audience using ad blockers, etc.). Conversely, a creator with fewer subscribers but a very profitable niche (such as finance, luxury or high-end cars) can attract advertisers who pay very well and earn a great deal of money.
What matters most is the number of monetisable views, the type of ads, the sponsors and the side projects. In short, lots of subscribers help you get rich, but it’s only part of the equation.
Q: How are YouTubers’ fortunes estimated? Are these figures reliable?
A: The fortunes shown are estimates based on various publicly available information. YouTubers don’t share their bank statements, so data is cross-referenced: estimated YouTube revenue from views, known advertising contracts, merchandise, companies they’ve created, etc. Specialist media and web analysts sometimes calculate or disclose these amounts.
Statements made by the creators themselves are also used when they let slip clues (for example, GMK discussing his fortune in a video). These figures should therefore be taken as ballpark estimates. They are plausible and give an idea of who earns the most, but the actual fortune may vary. In any case, whether it’s €8 million or €10 million, it remains enormous – and it changes fast with success!
In conclusion, the wealth of French YouTubers in 2025 shows that creating content online can pay off enormously. Between creativity, hard work and business acumen, these 10 web stars have struck gold… and their bank accounts are in excellent health. Who said filming videos in your bedroom couldn’t lead to the millionaires’ club?
Key takeaways
- This ranking is an editorial estimate built from public information and the income signals discussed in the article.
- The figures cited are not audited net-worth statements or official financial disclosures.
- The ordering mainly reflects visibility, career longevity, and the revenue streams described in the article.
Editorial methodology
The estimates published by Lama Fortune rely on public sources, media references, and sector comparisons. They are provided for informational purposes only and do not constitute financial advice.
